Entrepreneurship is both a skill and a gift. Not all people can be entrepreneurs. There are certain inherent characteristics that define an entrepreneur, and thus, successful investors. Luckily for those who cannot make good entrepreneurs, they can still become investors, but with the help of an entrepreneur. It is also becoming increasingly evident that for one to make it in business there should be an enabling environment to do so. Jose Hawilla is one of the most influential personalities in Brazil today. He is the owner of Traffic. Traffic is the most successful sports advertising company in Brazil and in the region. Looking at Hawilla’s path to investment success and his entrepreneurial activities, there are many lessons that to be learned.
Tracing Jose Hawilla’s Business Entrepreneurial Path
He started off a sports journalist in the 70s. He worked for several media stations including TV and radio. He advanced his knowledge and took a degree in law too. Jose Hawilla realized that Sao Paulo and Brazil, in general, had a great sports following. He saw an opportunity in starting a sports newspaper. He started one. His intention was to commercialize sports reporting and advertising. His colleagues in the media and in sports circles thought that he was trying out the impossible. Jose Hawilla pushed his dream and soon had the newspaper circulating to a wider audience. H called the new venture, traffic. Jose Hawilla was a reporter, commentator, and producer. He has interacted with everybody that he would think matters in sports. He has also had a chance to cover major events such as Formula 1 World Cup and Olympics. He has worked with the world sports Giants in major sporting gigs too; thanks to the giant advertising firm that Traffic has become.
He once worked for Rede Globo as an employee. It is said that he was even fired at some point and rehired later. He still quit but eventually managed to buy his way into ownership. He is the owner of Rede Globo Affiliate newspapers that circulate in most of the inner parts of Sao Paulo. Mr. Hawilla also bought Diario de Sao Paulo. Jose Hawilla is a married man. He has a wife and three children. His children have also followed in his footsteps. In fact, his daughter, Stephano is also an executive in the corporate sector. Jose Hawilla is said to be a great fan of America in Preto.